Marketing activity is an absolute essential for any business, no matter its size, location or sector. Whilst you’ll most likely get a few walk-ins and some word of mouth referrals, without any promotional activity you’re simply waiting for your competitors to gobble up all of your trade. Fortunately, the majority of businesses appreciate the importance […]... read more.
Meetings are a part of life in the workplace. Necessary, unavoidable and omnipresent. Research in 2018 suggests that the average employee in the UK spends just over 10 hours attending or preparing for meetings each week. However, for many, meetings are simply deemed a waste of time, a resource that could be spent fulfilling their […]... read more.
Advertising is becoming more complex and multi-layered with each year that passes. People don’t respond to sales messages the way they used to, as they’re looking for content that’s more than just loud and proud. Buyers want a brand to get across its core offerings and the ways in which they can benefit from using […]... read more.
When it comes to your advertising, you immediately think about core messages and eye-catching artwork that will lead to new customers and sales. This is understandable, and yet it’s often the more unconventional and creative promotions that get the best attention. We’re sure you’ve seen a car park ticket before, and it was most likely […]... read more.
Everyone knows that a workforce is at its most productive when everyone is happy in their roles. Whilst clear job descriptions, a vibrant environment, an open door policy and career development opportunities go a long way, there’s often something missing that would make all the difference. The factor in question is a programme of activities […]... read more.
Some people think that marketing is a doddle and that anyone can do it. Needless to say, these people don’t work in marketing. If you do, you’ll appreciate the complexity of delivering the right messages in the right place and at the right time (basically, everything needs to be right). But it’s a lot more […]... read more.
Social good comes in many shapes, from promoting road safety, to encouraging people to get involved in health initiatives. We’re very happy to say that over the years, our advertising solution has helped many companies, organisations and short-term campaigns to deliver messages that make a real difference to people’s lives. Whether you work for a […]... read more.
Running a company or simply managing your team in the workplace can require vast amounts of skill, confidence, understanding and leadership, as it’s important to keep your employees motivated and ready to succeed on a daily basis. However, maintaining productivity can have its difficulties, which is why it’s important to effectively reward employees and make […]... read more.
There are many forms of advertising these days, more than ever before, yet as always the key factors are the outlay and your return on investment. Whilst some platforms offer an attractively low level of the former, the latter is often lacking; similarly, others bring huge results, but the cost to do so often makes […]... read more.
When deciding how to get the most out of your marketing budget, it’s often a case of assessing the return on investment. A Facebook advert could achieve plenty of reach, but will it convert into sales? Similarly, a billboard will be seen by thousands, yet how many will actually digest its messages? The reason that […]... read more.