Every business should regularly ensure that its marketing activity is not only paying for itself, but also actively supporting profits. After all, increasing sales and growing your customer base are key roles for promotional platforms, whether it’s in print, online or via word of mouth.
Most companies will combine a range of marketing methods to achieve this. Needless to say, your website should be up to date, informative and easy to navigate. Similarly, any printed collateral, such as flyers, posters, brochures and even business cards should be true to your brand and have clear calls to action. Then there are your paid placements, from billboards and sponsored content, to our car park ticket advertising solutions.
By going over your marketing spend in detail, you may find that Facebook ads are getting lots of views but have a low click-through rate, or that the branded freebies you gave away at that event didn’t translate into sales over the last period. Whatever the case, there’s probably an area that can be reduced in spend in order to free up a little cash for campaigns that are truly effective.
Car park ticket advertising is an excellent area to start investing in or increasing the amount you usually put into it. This is due to the platform being ideal for engagement in a variety of ways, simultaneously benefitting from an ever-growing audience. This is down to the very nature of our promotional solutions, in that they’re on the reverse of a product that’s required in order to access facilities. Unlike a disposable flyer or an irritating radio advert, a car park ticket is happily received by the driver and retained for future use.
This format of audience engagement is very different from all other types of advertising. Whilst a branded video is sure to get attention, it’s also very easy to ignore. Likewise, outdoor advertising is not only expensive but also lacks a purpose outside of its own message. By advertising on our car park tickets, you can rest assured that nothing is going to waste.
AdsOnTickets has high-traffic locations across the UK, from city centres and shopping areas, to business hubs and tourist hotspots. Whether someone is doing a bit of retail therapy, travelling to work or on a hot date, they’ll see your advert at a time that is not only convenient, but actually expected as well.
Call our friendly team of advertising experts today on 01482 679608 or use our contact form. Together we’ll work out the best way to deliver your messages and artwork in a way that catches the eye, ultimately driving visitors to your website and footfall to your premises.