Anyone who drives, and even those who don’t, will know how small car park tickets are. The pocket-sized slips of paper that pop out of the machine can be easily fitted into a purse or wallet, so it’s understandable why many companies don’t realise just how effective a promotional platform they really are.
See, it is in fact the car park ticket’s miniature size that makes it the perfect method of advertising products, services and messages. Due to the limited space, a business needs to distil what they want to say into a bite-sized sentence or two, which is perfect for viewers who are in a rush. Rather than giving tons of info that’s easy to ignore or which the recipient might stop reading hallway through, it’s practically impossible not to digest what a car park ticket advert has to say.
Meanwhile, thanks to the ad being on a car park ticket, it’s also very likely to be not only seen but also read. Unlike flyers that are quickly thrown away, advertorial in newspapers that are often ignored, promotional videos that are skipped after five seconds and billboards that are hard to read whilst driving, a car park ticket advert is happily taken into the driver’s possession and viewed once the vehicle is safely parked. This means that your graphics and messages are accessed at the best possible moment, plus they’ll be seen again when the driver needs to retrieve the ticket upon leaving the car park.
Whilst our product is top-notch, it would be nothing without a comprehensive distribution network. You’ll be pleased to hear that AdsOnTickets has a wide network of very busy locations across the UK, making it easy for you to choose exactly where you want your campaigns to land. This could range from a single car park in one city, all the way to a widespread campaign that includes up to six different pieces of artwork. We’re nothing if not versatile!
What’s more, if you’re worried that you don’t have the time or resources to design the ad in the first place, you can make use of our in-house creative studio. Our design experts will chat to you about the brief before whipping up a campaign that looks amazing and instantly conveys your key messages, whether that’s a special offer, a public service campaign, an invitation to visit your premises, a nudge to follow you online, or any other call to action you can imagine.
As they say, big things come in small packages, and car park ticket advertising campaigns through AdsOnTickets are a prime example!
Ready to roll out a powerful marketing strategy using car park ticket advertising? Give our friendly specialists a call today on 01482 679608 or use our contact form and let us know how we can help.