Many of our customers are based in the culture and leisure industry. From amusement parks and adventure courses to museums and heritage hotspots, AdsOnTickets plays a large role in encouraging people to get outdoors.
Car park ticket advertising is versatile and affordable, making it an ideal form of marketing activity for everyone. Whether you’re working to a tight budget or want to engage a wider audience effectively, by advertising on the back of a car park ticket you’ll be ticking multiple boxes.
One of the first things to consider is where you want your campaigns to land. We have hundreds of locations across the UK, giving you the freedom to target nearby, spread across a region, or even deliver a nationwide promotion. With many customers such as historic houses, theatres and museums wishing to raise awareness outside of their local area, this is a great way to expand your audience development strategy.
Next you’ll want to think about the quantity of tickets printed. Whilst a short run will work well, it’s more cost-effective and powerful to invest in a larger campaign that will reach more people over a longer period of time. If you’d like advice on what will work best, simply give us a call and we’ll offer insight and suggestions.
Once you know the above, it’s time to decide what the adverts will look like. Perhaps you have artwork already or a designer that can sort out a fresh promotion, in which case you’re good to go. If not, our design specialists will work with you to create something eye-catching with a clear call to action. This combination means that recipients are more likely to digest your messages and then get involved.
Many culture and leisure organisations also share special offers via our promotional platform. Prime examples range from BOGOF entry to attractive discounts. Meanwhile, others release enticing money saving deals such as dinner and a show, cut-price guides and audio tours, or a freebie related to a performance or exhibition. Whatever the case, a few pounds off or a free gift really grab an audience’s attention.
It’s also a good idea to provide digital information via car park ticket advertising. Over the years we’ve had venues and attractions sending people to websites, particularly landing pages specially created for the campaign. By doing so, you can track web traffic and get messages out in an incredibly powerful way. Adding social media icons and/or a hashtag also helps to build your online following long term, which will benefit all future activity.
So whether your business is a small independent gallery, a large concert venue, a sports stadium or a rock climbing facility, get in touch with AdsOnTickets today. Give us a call on 01482 679608 or use our contact form – our friendly team is ready provide everything you need to deliver campaigns to large audiences in a natural and impactful way